Rainbows over New York

Everything is coming up rainbow as NYC lights up the skyline, produced by NYC & Co.

HomoCulture Pride Events Brian Webb

This article was published on June 25th, 2019

This is the first time the United States has hosted a WorldPride, and the City That Never Sleeps is pulling out all the stops to make sure WorldPride 2019 is the best Pride Festival ever. Bigger, bolder, and brighter, New York City is going gay gay gay by lighting up the NYC skyline in rainbow through a special collaborative with numerous locations around the Big Apple.

NYC Pride 2018: The Big Apple's big gay Pride month

Commemorating the 50th anniversary of the Stonewall Uprising, this year’s NYC Pride was destined to be different. But the culmination of New York Pride, Stonewall 50, and WorldPride left organizers tasked with showcasing the queer rights movement and LGBT community the best way possible.

Project Rainbow—as it is affectionately being called, like it is some gay James Bond mission, is being organized by NYC & Company: the official visitor’s bureau, destination marking organizers and convention heads for New York. The 4+ million extra visitors to America’s biggest city will be awe-inspired at the displays of expression of LGBTQ+ representation and acceptance through the Bronx, Brooklyn, Manhattan, Queens and Staten Island, while aligned to the celebration and Stonewall‘s 50th anniversary extravaganza.

NYC Pride 2018: The Big Apple's big gay Pride month

“New York City is the birthplace of the modern LGBTQ rights movement and has played a significant role in the progress the global movement has made. This month our City will host WorldPride to commemorate the 50th Anniversary of the Stonewall uprising.  Lighting our skyline will remind LGBTQ people around the world that New York City will always be a beacon of hope and a place to call home,” said Mayor Bill de Blasio.

NYC Pride 2018: The Big Apple's big gay Pride month

Project Rainbow is a 5-borough lighting project is making the unique effort to bring member businesses to the LGBT pride table in branding the celebration of WorldPride and in solidarity with all that it represents. NYC & Company is calling 2019 the Year Of Pride and their team has traveled the world in the last year to promote the US’ first WorldPride.

“Hosting the first-ever US WorldPride during the 50th anniversary of Stonewall will be a profound and historic moment for the LGBTQ+ community in New York City and around the world,” said Fred Dixon, NYC & Company’s president and CEO. “We are so grateful to all of our lighting partners for commemorating this significant milestone and helping us welcome as many as 4 million travelers who will experience our city’s diversity and inclusivity.”

The following businesses and companies will participate in Project Rainbow:

  • Barclays Center: June 24-26; June 29-30. Brooklyn
  • Bloomberg Headquarters: June 30. Manhattan
  • The Bronx Borough President’s Office: June 25–30. The Bronx
  • City Hall. June 10- 30. Manhattan
  • Coney Island Parachute Jump in cooperation with Luna Park NYC: June 26–30. Brooklyn
  • Empire Outlets: Every evening through June 30. Staten Island
  • Empire State Building: June 30. Manhattan
  • Helmsley Building: June 24–30. Manhattan
  • Hutchinson Metro Center: Every evening through June 30. The Bronx
  • Javits Center’s Crystal Palace: June 26–30. Manhattan
  • Madison Square Garden: June 30. Manhattan
  • One Bryant Park: June 28–30. Manhattan
  • One World Trade Center: Base, June 26–30; Spire, June 28–30. Manhattan
  • 151 West 42: June 28–30. Manhattan
  • Pershing Square-42nd Street Viaduct (Grand Central Partnership & MTA Metro-North):June 26–30. Manhattan
  • Pier 17: June 26–30. Manhattan
  • Resorts World Casino New York City: June 30. Queens
  • Weylin, together with Brooktech: June 26–30. Brooklyn

Marriott hotels of New York City invite you to celebrate World Pride 2019 with a special package.  Book your stay at participating hotels and enjoy the best rates, plus receive a #LoveTravels bandana to show your Pride. Offer is available for stays March 1 – December 31, 2019. Make your reservation today!

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