This article was published on February 1st, 2023
The world of sexuality is constantly evolving, and the Lovehoney Group’s 2023 Sex Trends Report is here to provide a comprehensive analysis of the common themes in the sexual wellness space. From open dialogues surrounding sex to the revival of anal play, this report takes a closer look at what we can expect to see in the year 2023.
One of the most significant trends in 2023 is the growth of the LGBTQ+ population. As LGBTQ+ rights and acceptance increase, more and more people are feeling comfortable acknowledging their same-sex attraction and incorporating it into their sexual identity. According to Dr. Justin Lehmiller, Lovehoney’s Scientific Advisor, the size of the LGBTQ+ population has doubled in the last decade in the United States, going from 3.5% to just over 7%. Similar increases have been documented in several other Western countries, with the biggest increase being in bisexual identification.
One of the key takeaways from the report is the importance of open dialogue surrounding sex. 46% of men are now open to talking about their sexual desires and fantasies in the first three months of dating, and more people have turned to intentional sexual experiences through sexual mindfulness. This shift towards more open and honest conversations about sex is set to continue, leading to a greater emphasis on sexual wellness and education.
Another trend highlighted in the report is the impact of the internet on sexuality. As technology continues to advance, the internet is playing an increasingly significant role in how we learn about and explore our sexuality. 39% of Gen Z now learn about masturbation from the internet, and a staggering 36% of people would have sex with a sexbot. Additionally, 60% of people would use an app-controlled sex toy, and the metaverse is set to offer new ways to shop for sex toys.
Finally, the report emphasizes the revival of anal play, which has been growing in popularity in recent years. Surprisingly, 4 out of 5 men do not know that the prostate is an erogenous zone, and the report predicts that this is set to change in 2023. With more emphasis on sexual wellness and education, we can expect to see a greater awareness and appreciation of anal play in the coming year.
In conclusion, the Lovehoney 2023 Sex Trends Report provides an insightful look at what we can expect to see in the world of sexuality in the coming year. From the growth of the LGBTQ+ population to the revival of anal play, it highlights the importance of open dialogue, the impact of technology, and the continued evolution of our sexual experiences. Read the full report here.
